If things go as planned -- which they haven't so far -- the Richmond Planning Commission will hear more comments from the public this Monday, July 7, and then vote two weeks later on July 21 to advance Richmond's proposed Downtown Plan to City Council for their consideration.
Just in time for election season.
A year into the process, which launched last July with a series of public discussions that drew hundreds of interested Richmonders, I asked the city's Director of Community Development, Rachel Flynn, to reflect back on how the development of a new Master Plan for downtown Richmond has gone.
She started with the positive.
"I think what's gone really well is that it has been an incredibly inclusive process and a very public one," she said. "It has been about the community, which is what our department is all about -- we're not the Department of Individual Development, we're the Department of Community Development."
But she's quick to acknowledge some mistakes and miscalculations, as well.
"In hindsight what I should have done is gone slower," Flynn said, "because for some in Richmond it was too much, too fast, too soon."
She was referring to the initial time frame for the Downtown Plan's development, which the department originally hoped to move from public brainstorming to City Council approval in the span of four months.
"Sometimes you just need to let things ripen," Flynn continued. "It wasn't a lack of reaching out, but the reaching out just didn't work in every case. I guess I was used to this from my time in Lynchburg, but in hindsight that was over a span of eight years and here we tried to do it in four months. The push back we got was inevitable, I recognize now."
The irony is not missed on Flynn.
"Usually bureaucrats get blamed for taking too long to do things," she noted with a chuckle.
Apparently, that is less of a problem with the bureaucrats back in charge.
Since the plan was delivered to the Richmond Planning Commission for its review, revisions and approval last November, the Department of Community Development's fast-paced plan has slowed to a crawl.
A public hearing was held at City Hall in December, followed by a series of neighborhood meetings in January and February. While Flynn values and appreciates the additional public outreach, she's not sure much changed as a result.
"In my view ... we didn't hear anything different in those meetings," she said. "Nothing major that shifted the plan, or the boundaries, the basic initiatives, none of that changed."
The extra time did provide space for opposition to the draft Downtown Plan to emerge in a more focused manner.
"What was also going on was that private interests like New Market, Dominion Power, even our traffic engineers, started coming out more in private -- going directly to staff or going directly to Bob Mills (chairman of the planning commission), not in these public hearings, and saying 'We want this stuff.'"
Flynn pointed at Dominion Power as an example. Dominion owns a surface parking lot along Cary Street between 8th and 9th streets that the Downtown Plan identified as a gateway to the city. As traffic comes across the Ninth Street Bridge into the city, there sits the lot.
"We really saw it as an opportunity to create a landmark building, to develop the site in a way that really created a nice gateway," Flynn said. "Well, Dominion said they wanted that language taken out. The reason is that they want to build a parking garage there, and I just couldn't disagree more. If we're going to have a better city, the long-term view says to do it right, and do it right now. The quick and cheaper way is to just put a parking deck there and kill the street."
Another example is New Market, which represents Ethyl Corporation and a large swath of river front property near Tredegar. Flynn says the maps and the language in the plan has changed and evolved as a result of New Market's requests -- and the lawyers continue to ask for changes.
The Department of Community Development has also spent a lot of time at the table with Virginia Commonwealth University, and while a number of changes have been made Flynn doesn't seem interested in compromising core elements of the Downtown Plan. VCU's medical campus development essentially turns its back on East Broad Street.
"The plan is clear that Broad Street is the street," Flynn said. "It's our Pennsylvania Avenue and VCU is making Marshall Street their main street."
"VCU has said to take out everything in your plan that doesn't line up with our (VCU's) Master Plan. We said no. The public wants something different on East Broad Street," Flynn said. "One of the big issues is West Hospital. The public said emphatically, 'Do not tear down West Hospital.' Trani was opposed to that. The compromise was that we changed the language -- that the city and VCU would explore every opportunity with West Hospital, which at least keeps the conversation open."
When Flynn looks back over the past year, she says she has mixed feelings.
"At times it has been very rewarding, and at times very stressful. But it comes with the territory. When you put yourself out there, people are going to say things," she said.
It's her passion for creating community that pushes her forward.
"It's so wasteful for us not to be maximizing our river front," she said. "It drives me crazy that we're just letting it go to waste. Yes, there are a few naysayers, but I want a beautiful city -- not some place I am embarrassed about. Why shouldn't our citizens have the most beautiful city possible?"
The Richmond Planning Commission will hear one final round comments about the proposed Downtown Plan from the public this Monday, July 7, from 6:30 until 8:00 p.m. in the 5th floor conference room of City Hall at 900 East Broad Street.
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