
Last week, during Style Weekly's open house -- introducing their advertisers and hangers-on to their fancy downtown space -- I got a glimpse of the long-awaited revamp of their website, which is apparently 90% done and counting. I mention that (and tempt the newsprint gods with a screen capture, above) only after David Saunders at Madison & Main did a little prognosticating and saw into the future:
One would think Style would be hip enough to embrace what other big city alternative weeklies have done, namely re-launch their brands and get extremely web 2.0, but the website is pretty bad, built on a dated platform and has a design straight out of 1999.
Saunders mentions this in passing, as part of his obituary for Richmond's oldest weekly. While he has his facts straight -- Style is up for sale; their current website stinks; the page count is down -- but I think his predictions miss the mark. There's plenty of room for Style to make a bigger mark on the Richmond region (and launch their new website, while they're at it), but I don't think they're giving up the ghost just yet.
Posted by: Jason Roop | July 01, 2008 at 20:57
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Posted by: Jason Roop | July 06, 2008 at 11:46
Posted by: Don | July 06, 2008 at 13:13