GRID (which apparently stands for the "Greater Richmond id") is set to hit the streets in July, a reworking of the old URGE magazine (which ceased publishing earlier this year). As silly as the name sounds, I suppose the "id" focus beats out Richmond's traditional super-ego way of engaging the world (moralistic, focused on repression and policing unacceptable desires).
is a magazine and web channel that captures metropolitan Richmond’s diverse and interesting people, cultural vibrancy and business innovations; its unique array of galleries, museums, stores, restaurants and events; and the wide range of design-forward living options in chic urban and suburban spaces.
It's going to be interesting to see how it stands up to the Times-Dispatch's robust arts and culture coverage.
